Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc. and before 2000 as Ulta3, is an American chain of beauty stores headquartered in Bolingbrook, Illinois. Ulta Beauty carries both high-end and low-end cosmetics, fragrances, nail products, bath and body products, beauty tools and haircare products. Each store also has a beauty salon.
Ulta was founded by Richard E. George, the former President of Osco Drug, Inc., and Terry Hanson. George left work at Osco in 1989 in order to develop a business plan for a retailer that would offer beauty products at different price levels. The company, initially called Ulta3, was launched in 1990, with five stores in Chicago suburbs. The name was changed from Ulta3 to Ulta at the end of 1999.
Ulta Beauty currently only operates in the US. As of January 28, 2023, Ulta operates 1,355 stores across all 50 states with about 250 of those stores located inside Target stores. Ulta Beauty had 168 retail locations across California, the highest number of any state.
Ulta Beauty offers both high-end and drugstore cosmetics, skincare, and fragrances, in addition to its own brands of beauty products and fragrances. They sell brands such as COTO BEAUTY™, MAC Cosmetics, Kylie Cosmetics, and ColourPop cosmetics.
According to en.wikipedia.org. Source of photos: internet