Totino’s and Jeno’s are brands of frozen pizza products owned by General Mills, is an American multinational manufacturer and marketer of branded consumer foods sold through retail stores. It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis.
About the brand’s history:
Rose Totino and her husband, Jim, founded a take-out pizzeria in Minneapolis, Minnesota, in 1951. They later expanded it to a full-service restaurant, which closed in 2011. They also founded a frozen-pizza manufacturing company. The Totinos eventually sold their frozen pizza business to the Pillsbury Company, where Rose Totino was named as vice-president. Totino’s brand was acquired by General Mills with its purchase of Pillsbury.
Separately, Jeno Paulucci developed a series of food businesses starting in the late 1940s, including the Chun King line of Chinese foods. After selling Chun King in 1966, he founded Jeno’s Inc. in 1968, where he developed Pizza Rolls, a type of egg roll filled with pizza ingredients. The first pizza roll flavor was cheese. In 1985, Paulucci sold his Jeno’s Pizza Rolls brand to Pillsbury for $135 million. The Jeno’s line of pizza rolls was rebranded as Totino’s in 1993.
At just about any grocery store you walk into in the United States, you’re going to find a bag of pizza rolls or a stack of Party Pizzas. Totino’s ubiquity speaks volumes about its widespread success and its pizzas and pizza-inspired snacks continue to be popular frozen food items with consumers.
This is evidenced by the fact that Totino’s now sells about one million Party Pizzas every day on average. Plus, their pizza rolls are America’s number-one-selling hot snack. And there are signs that the company is doing even better in 2020 than ever before, with frozen pizza sales soaring due to the coronavirus pandemic.
According to en.wikipedia.org; mashed.com. Source of photo: internet
