With over 4,000 locations, Advanced Fresh Concepts Franchise Corp. (AFC) is the U.S.’s largest franchisor of supermarket-based sushi bars. The company’s story began in 1986 when its President, Ryuji Ishii, founded AFC’s parent company, Advanced Fresh Concepts Corp. (AFCC). 

AFCC pioneered the concept of operating a sushi bar inside supermarkets. Under contract agreement, each supermarket provided the facility for the sushi bar, while AFCC provided the ingredients and chefs. This value-added service was very popular among consumers, and expansion soon followed. In 2002, AFCC’s sushi bar operations evolved into a franchise system; AFC was established as a wholly-owned subsidiary to function as the franchisor of each independently owned and operated sushi bar franchise. 

In 2005, the company broadened the sushi bar franchise business with the addition of Asian hot foods and thus, regarded ourselves as a franchisor of not only sushi bars, but also food service counters within supermarkets.

In 2011, AFCC established Advanced Fresh Concepts International (AFCI) as a wholly-owned subsidiary, to function as the franchisor of independently owned and operated food service counter franchise locations opening in Australian supermarkets. In 2013, AFCC established Advanced Fresh Concepts Food Service Corp.

In 2016, AFCC established Advanced Fresh Concepts Distribution Corp. (AFCDC), as the primary distributor of ingredients and supplies to AFC’s food service counter franchises. Today, AFC food service counter franchises can be found in U.S. supermarkets, military commissaries, university food courts, corporate office food courts, hospital food courts, amusement parks, and sports stadiums as well as Canadian supermarkets, while AFCI food service counter franchises can be found in Australian supermarkets.

According to advancedfreshconcepts.com. Source of photos: internet